Pivotal Performance offers top-notch health and wellness services tailored for individuals dealing with pelvic floor and various other occupational therapy-related concerns, catering to women but also can service men, and children. In crafting the visual identity, I aimed to infuse a sense of freshness by employing an earthy and pastel color scheme, featuring shades of teal, peach, and brown. The logo and associated elements were designed to convey a dynamic sense of movement. Additionally, I had the privilege of creating a user-friendly and visually appealing website, www.pivotalot.com, ensuring accessibility for those with visual impairments.
![](https://cdn.myportfolio.com/c45e53db-7c89-4bfc-8224-60f7d519e974/64adf4cc-8171-49cd-b8c6-8c2b71517bda_rw_1920.jpg?h=f3ae6f47b609f6adba43c39a05bbf920)
![](https://cdn.myportfolio.com/c45e53db-7c89-4bfc-8224-60f7d519e974/858966ad-a78b-4bb1-94dc-e63d599a0fc2_rw_1920.jpg?h=e2c7e2254a8b813b436b6aa3e1c1c0f5)
![](https://cdn.myportfolio.com/c45e53db-7c89-4bfc-8224-60f7d519e974/80b5cba7-4865-4095-9735-4a6758e499ae_rw_3840.jpg?h=d15dec30b77ffa567c9d8f2a93e3365b)
![](https://cdn.myportfolio.com/c45e53db-7c89-4bfc-8224-60f7d519e974/ffc88ba7-30d8-4dc7-9451-064757fcf48c_rw_1200.jpg?h=9bf46397073bf30712ece88bd7753726)